Friday, 3 September 2010

Codes & Conventions

Target Audience - The consumer of which a particular product is aimed. Etc, Age, Gender, Sexuality, ethnicity and demographics.

Genre - The type of media product which is identified by the codes & conventions E.G. Comedy, Horror, Action and Romance.

Conventions - Characteristics in a given genre like blood in a horror film.

Code - The way in which we transfer the meaning to the audience without words. Etc, Make up and Lighting.

No comments:

Post a Comment